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Introducing Erik Geurts
Last updated January 2008
Born in 1965, I grew up in The Netherlands. After primary school and college, I got my Masters Degree in Business Economics and Information Sciences from Tilburg University in 1990. After a few short term positions, in 1993 I landed a job as information analyst at the EMEA headquarters of Time Warner Publishing in Amsterdam, The Netherlands. Soon after, my role changed to include project management. From 1996 to 2000 I worked at Dutch IT consultancy firm Consultdata (now part of Deloitte) as IT Consultant, and in 2000 I joined Dutch IT consultancy firm Ordina as a business consultant, project manager and management consultant.
I started my own IT business 'on the side' in 1992, offering systems development services to small businesses. In 1994, while beta-testing soon-to-be-released Windows 95, I was first introduced to a large scale public network, MSN. Back then, the internet was already a fact of life, but the World Wide Web was not very well known yet. Tim Berners-Lee, while at CERN, invented the web in the 1980s but it took more than 10 years before it really got the world's attention. In 1996, CompuServe introduced a subscription that enabled users to create very rudimentary web sites and that was also the very first time I started developing web sites.
Both at work and for my own pleasure, I was heavily involved in internet, intranet and web projects. In 1996 I developed my first real website, with tales of vacations abroad (in Dutch), still available on the web today. In 2000, having a broadband internet connection at home became possible and affordable, and this was also the moment I started my second website www.zowerkt.nl (also in Dutch) with educational articles for all age groups. For this site I wanted to send out e-mail newsletters to inform subscribers about new articles. After sending out a few using just my e-mail program, in 2002 I discovered a piece of software called ListMessenger Pro. After using this product for a few months, I realized it's potential and in 2003 I started a subscription based newsletter sending services called ListMessenger.net.
So around 2002, working on websites for me became not just fun but suddenly also a serious business. Advertising and affiliate schemes started to bring in some money to pay for the hosting of the sites, and ListMessenger.net was profitable from day one. Making changes to the websites to put in or take out new ad campaigns was becoming daily work at the time. Purely by coincidence I discovered the free open source ad server software OpenX in early 2004 (back then it was still called phpAdsNew and it also carried the name Openads for a while in 2007). Quickly after installing it and implementing it on my sites, it became clear to me how powerful the software was. I joined the OpenX support forum in May 2004 to find additional information, but I found out I was able to help many others with my own replies. And in early 2006, I started to receive requests for consulting and training projects related to OpenX. Nowadays, I'm a forum moderator on the OpenX Support Forums and I've worked with over 150 different clients on various OpenX projects.
In early 2007 I started working part time in my 'regular' job, so I could spend more time on my own business. I wanted to find out if it was as much fun as I anticipated. And it was! I also found out that my work is very much in demand and clients are lining up. Toward the end of 2007 I decided to take the final step, leave my job completely and become a full time independant consultant. And that's where I am now.